Terminology necessary to communicate with your team, influencers, publications, audience.
In-depth explanation of all segments of how I write content strategy: trend and competition research, core and strategic objectives, strategic framework, tactics, expectations per channels, metrics.
In-depth explanation of my content audit framework IOAO: content inventory, content objectives, content audit, content optimization.
List of paid and free tools with quick tutorials on how to use them.
Basic SEO tactics and techniques.
Who is this course for?
Everyone who’s starting their online business from 0.
Solopreneurs who feel like they are wasting too much time on producing content, but not getting a positive ROI.
Content strategy and content marketing newbies.
Marketing managers who have trouble communicating with their content team.
SEO experts who want to take on the new role of content strategist.
Are there any bonuses?
You’ll get a certificate after successfully completing the final exam.
A 70% discount for a set of 5 one-on-one calls with me upon completing the course.
Access to Facebook group where we can discuss everything that troubles you, participate in challenges and tasks that will help you put in practice your newly gained skills.
Free templates.
Sign up here for an early access
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I am an art historian turned content strategist who spends days exploring what makes people tick on all channels of communication. I love making sense of data, exploring new AI tools and crafting compelling content that raises brand authority. This doesn’t really come as a surprise considering my background – Interwar propaganda art that earned her two MA degrees and articles in international scientific journals.